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Campbell’s condenses soup business, refreshes ready-to-serve line | Canadian Grocer

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in September
By Chris Powell

As part of a comprehensive update of its soup business, the Campbell Company of Canada has revamped its ready-to-serve line of products with new labels, a reformulation of heritage brands such as Classic Chicken Noodle (the company’s biggest seller), and the introduction of new varieties including Homestyle Rustic Lentil, Creamy Tomato and Italian Wedding.

http://www.canadiangrocer.com/top-stories/campbell%E2%80%99s-condenses-soup-business-refreshes-ready-to-serve-line-44640
 

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